At the end of last year, we launched our charity concept. Through the year 2021, we are going to tell you more about our concept and our partners.
Today, we are going to introduce you to World Vision Finland. In this Speak Of The Frog Article, we hope to answer these questions:
What is World Vision?
Why did we choose them?
How does World Vision work?
Why do we donate as a company?
What is Farmer Managed Natural Regeneration?
WORLD VISION FINLAND
World Vision is a non-profit organisation. Its mission is to improve the rights and living conditions of children in an effective and enduring way. They have a vision for a world where every child has a chance, and thus every child deserves help.
World Vision is solving the root causes of poverty. They have a holistic approach to empowering communities in Africa, Latin America, and Asia. Their work is not just about building infrastructure; they educate and give people tools to overcome poverty in the long-term. Helping parents to create income is crucial so that they can afford to send their children to school. Educating teachers is vital to improving the quality of school education. World Vision also organises clean water to the communities and schools.
We founded Népra because one of our core values is ethics. We value human rights all over the world not just the human rights of Finns and Europeans. This is why we chose World Vision as one of our partners in our charity concept.
World Vision Finland was founded in 1983, and it is one of the biggest charity organisations in Finland. It is a politically and religiously independent organisation, and an official partner organisation of the Ministry for Foreign Affairs of Finland. World Vision Finland is also a co-founder of The Finnish Fundraising Association VaLa ry.
World Vision uses their funds responsibly and transparently.
75% of funds are directed to people in need
18,7% fundraising & communications
6,3% administrate costs
FARMER MANAGED NATURAL REGENERATION (FMNR)
"In Niger alone, farmers have revived 5 million hectares of deserted soil."
We at Népra are especially convinced about World Vision's Farmer Managed Natural Regeneration (FMNR) technique. Using FMNR empowers the local communities, and it also effectively gives them tools to revive forests, which is a crucial part of fighting against climate change. Communities in the driest regions in the world are already suffering because of the climate crisis. Erosion makes the dry seasons and sudden floods even more dangerous. The land and soil are impoverished, which means there is less food and income. That is why the parents cannot afford to send their children to school, and children spend more and more time helping to collect wood and less at school or for playing.
Planting trees might be a more well-known tool in fighting against climate change. However, it is more expensive and slower than FMNR, and there is no guarantee of success because the core problem lies in the impoverished soil that needs to be restored. FMNR is not only inexpensive and fast, but it is also a sustainable method creating long-lasting results. With FMNR, the local farmers learn to regenerate existing roots and stumps to revive forests. The only tool they need is a knife. In Niger alone, farmers have revived five million hectares of deserted soil. At the moment, FMNR is used in 25 different countries, and the goal of World Vision is to begin their forestation work in 100 countries by 2030.
Burnout, exhaustion, overload, you probably know it and can name it. In Finland, we have a saying that "a dear child has many names" but this child, despite its many names, is not really dear. Exhaustion is rarely a matter of "just tiredness", but often also involves physical and/or mental symptoms, such as pain, aches, sleep difficulties, impaired memory and concentration and, for example, depression or anxiety symptoms. I myself have experience with the whole spectrum.
Guest blog written by Noora Huotari from Népra Crew
Wake up, do your morning routines, bike to work, work, bike back home, do your daily chores, workout, shower, cook food, walk the dog, do your bed time routines and go to bed and sleep. And repeat same things every weekday. To many, this may sound exhausting and boring, but at least for me, routines are a big part of coping in everyday life.
Népra is an activewear brand that does good. We think charity work is part of a sustainable business and doing good is in Népra’s DNA. This year, we will continue to work with the John Nurminen Foundation to help protect the Baltic Sea. For every product sold online, we donate 50 cents to charity. Read more on the Speak Of The Frog Népra blog.