Four years of Népra have gone so quickly by, and at the same time, the time we started feels so far away. Now that we look at our beginning, we gently smile to our old selves. As we wrote in last year’s greetings, we had no idea what we were doing. However, the past four years have been the best teacher, and now those vague vision of Népra have turned into clear actions plans how we want to drive this business.
Photo taken in October 2015 in Messilä
We started Népra with two thoughts in mind: “Let’s see how it goes." "We will regret it if we don't try.” Despite the lack of skills and knowledge, we were so committed to the project that we were okay to work unpaid for the first two years. In retrospective, Népra was more like a cool hobby project than a super serious business despite the fact we were working full time most of the time. We might have felt very differently back then. Most importantly, we wanted a slow start without a huge budget and that’s what we got it.
Photo taken in June 2017 in Karlsruhe
Now four years later, we are very happy about the way we have developed. We have created our brand with conscious choices regarding sustainability, products but also how we manage things inside the company. Moreover, we have given ourselves time to get known to each other. If you read our Speak of The Frog blog articles, you know that we founded Népra as two strangers.
Photo taken in May 2016 in Karlsruhe
Today, Népra doesn’t feel like a hobby anymore, but we have managed to keep the lightness in our teamwork and daily tasks. We believe in modern entrepreneurship and make sure we have enough time for rest, recovery, and other things outside work. Many things have changed through the years, but one thing hasn’t: it feels amazing how supportive, understanding, and enthusiastic supporters we have. No matter if you are a current Népra User or supporting us by following our journey, you are simply the best.
Thank you for being there and let’s jump to the fifth year of Népra!
Burnout, exhaustion, overload, you probably know it and can name it. In Finland, we have a saying that "a dear child has many names" but this child, despite its many names, is not really dear. Exhaustion is rarely a matter of "just tiredness", but often also involves physical and/or mental symptoms, such as pain, aches, sleep difficulties, impaired memory and concentration and, for example, depression or anxiety symptoms. I myself have experience with the whole spectrum.
Guest blog written by Noora Huotari from Népra Crew
Wake up, do your morning routines, bike to work, work, bike back home, do your daily chores, workout, shower, cook food, walk the dog, do your bed time routines and go to bed and sleep. And repeat same things every weekday. To many, this may sound exhausting and boring, but at least for me, routines are a big part of coping in everyday life.
Népra is an activewear brand that does good. We think charity work is part of a sustainable business and doing good is in Népra’s DNA. This year, we will continue to work with the John Nurminen Foundation to help protect the Baltic Sea. For every product sold online, we donate 50 cents to charity. Read more on the Speak Of The Frog Népra blog.