Responsibility is our core value, and we don’t only think about sustainable issues when working on Népra. We care about making better choices in every facet of our lives. This is why we thought we should share about what we discovered places during our summer travels.
Ama was travelling first near her second home in the forests of Palatinate (Pfalz), Germany, and later on in South-Tirol, in the shadows of the breathtaking Dolomites. Elsa, on the other hand, was living simple van life in Northern Norway, enjoying the Lyngen Alps, the magical island of Senja, and the picturesque Lofoten islands. All of the destinations were reachable by a car and included many hours of hiking and spending time in nature.
It feels very grounding to spend most of your day outdoors, seeing trees, and feeling the summer breeze when the alternative is being stuck working indoors, staring at various screens, and feeling the stuffy air inside after forgetting to open the windows. Moving your body all day long feels like giving your mind a true break, after sitting for days, weeks, perhaps even months in front of your laptop. There is something extremely satisfying when the only goal of the day is to walk to the next trekking place or the next mountain cabin, instead of the never-ending to-do list of an entrepreneur.
More than anything, it feels good to slow down every now and then. We must let our brain take a rest from the hustle and bustle of the typical working week, and simply connect to your body. It is very easy to forget the principles of simple living and what matters in life when scrolling through that Instagram feed. Hiking, on the other hand, is like a forest bath that goes on for days. Reaching the top of a mountain, seemingly so far, makes you feel small, but in a good way. In the end, we are only small pieces of an enormous wholeness.
Ama, Essi, Elsa & Aino
May 10, 2021 2 min read
Since the outbreak of the global pandemic, more and more people have headed into the wilderness leaving more than their footprint into nature; litter. With Weekendbee, we gathered our forces against the plastic enemies in nature, and now we call for more trash troopers to join the battle.
April 22, 2021 2 min read
April 15, 2021 3 min read
We are living in a world where companies are deeply rooted in a linear approach of growth: make, use, and dispose. Yet, to create a better future, we need to redesign every single part of our lives. For this circular economy article, we interviewed Seija Lukkala, the Founder of Globe Hope and the pioneer in the Finnish textile industry. Read more in Speak Of The Frog.